Free In-Person Seminar | AI Search & Measurement: Driving Business Impact | Nov. 10, 2026 | NYC

The question every marketing leader is asking:
How can we stay visible, measurable, and competitive in the age of AI?

AI is reshaping not only how customers discover brands, but also how businesses measure performance and make decisions.

This seminar explores two critical shifts shaping modern digital marketing:

  • AI Search & Visibility — Search is moving beyond traditional rankings and clicks. Learn how AI-powered search, generative answers, and agentic experiences are changing how brands are discovered, cited, and ultimately chosen.
  • Measurement & AI-Ready Data — AI and AI agents can only work with the signals they receive. Discover how hidden measurement gaps impact marketing performance—and why reliable data and human governance are essential for better AI-driven decisions.

Join Ayudante’s in-person seminar in New York City for practical insights into connecting AI Search, Measurement, and Business Impact.

Seminar Overview

TitleDigital Marketing Strategies for the AI Era
-AI Search & Measurement: Building a Resilient Foundation for AI-Driven Business Impact-
Date10 November 2026, Tuesday
4:00pm – 7:00pm EST
LocationJay Conference Empire
Picasso Room-
(8 W 38th St 3rd Fl, New York, NY 10018)
Google maps icon (Google Map)
Who Should AttendThis seminar is designed primarily for marketing professionals and leaders, while also offering valuable insights for teams working across search, content, data, analytics, and digital strategy.

Marketing Managers / Digital Marketers
Understand how AI is reshaping customer discovery and measurement, and how to connect marketing visibility and data to better performance and business outcomes.

SEO & Content Strategy Teams
Explore how AI search, generative answers, and changing search behavior are transforming brand visibility, content discovery, and SEO strategy.

Data Analysts / Web & Analytics Teams
Learn how signal loss and evolving tracking environments affect measurement quality, and how stronger data foundations can support analytics and AI-driven marketing.

Executives / Marketing & Business Leaders
Understand the strategic impact of AI Search and reliable measurement—and how they can support smarter decisions and sustainable business growth.

Anyone involved in digital marketing, web strategy, data, or business transformation is also welcome to join.
Seminar Goals
  • Understand how AI is reshaping search, discovery, and visibility
  • Learn how missing signals and measurement gaps impact AI-driven marketing
  • Understand where AI can help—and where reliable data and human governance still matter
  • Gain actionable insights to drive better marketing and business outcomes
Event Flow4:00 PM – 4:30 PM
Doors open and Guests Joining

4:30 PM – 4:40 PM
Opening Remarks

4:40 PM – 5:25 PM
The AI Search Revolution – Key Strategies to Adapt Your Action
Ray Grieselhuber
(Founder & CEO, DemandSphere)

5:25 PM – 5:55 PM
What AI Can’t See: Fixing the Hidden Gaps in Marketing Measurement
How signal loss is reshaping AI-driven marketing and why a reliable measurement foundation matters.
Naohiro Yamaura
(Director and COO, Ayudante, Inc (Tokyo, Japan)
Chairman and CEO, Ayudante APAC Pte. Ltd.
COO, Ayudante Canada, Inc.)

6:00-6:45
Reception networking and direct questions with the speakers
*Light refreshments will be provided.

6:45 PM – 6:50 PM
Closing remarks
Participation FeeFree
Application Deadline9 November 2026, Monday
4.00 pm EST
QuotaLimited to 50 participants
How to ApplyPlease apply HERE
OrganizerAyudante Canada

Speaker Profiles

Guest Speaker

Ray Grieselhuber

Ray Grieselhuber

Founder and CEO, DemandSphere

Ray is the Founder & CEO of DemandSphere, an AI-powered search analytics platform for enterprise SEO teams, and was part of the Y Combinator startup accelerator.

With over 18 years in technical SEO, data science, and machine learning, he has led innovations adopted by global brands. Prior to DemandSphere, Ray built the first enterprise SEO platform at Covario (acquired by Dentsu Aegis in 2014) and co-founded Functionize in 2015, an AI-driven test automation platform.

He is also a featured voice at brightonSEO, SMX, ad:tech Tokyo, and more, continuing to shape the future of search worldwide.

Speakers from Ayudante

Naohiro Yamaura

Director and COO, Ayudante, Inc (Tokyo, Japan)
Chairman and CEO, Ayudante APAC Pte. Ltd.
COO, Ayudante Canada, Inc.

Naohiro is a seasoned digital marketing consultant with a distinguished career spanning over three decades in the Japanese advertising and digital business landscape. He is a sought-after university lecturer and corporate trainer specializing in digital marketing. A prolific author, he has published eight books on Google Analytics and digital marketing. He holds a MBA from the National University of Singapore.

Event Moderator

Masaki Kuroshima

Masaki Kuroshima

Business Development Representative, Ayudante Canada, Inc.

Masaki has over 15 years of experience in the consulting industry. He has worked at companies such as HIS, Rakuten, and Kikkoman, where he supported clients through digital transformation—especially at Rakuten, helping them shift from offline to online. Believing in the innovation the internet brings, he helps organizations unlock the value of their data.